E-commerce has spread its legs in India in last 2-3 years. Most of banks are offering net banking. E-Commerce is one of the best ways to earn money online. What are the most successful types of e-commerce websites in India, read more.
Consumer’s technical level has increased due to technology awareness as well as daily use of internet. Also, implementation of some stronger cybercrime laws have increased confidence of a surfer to buy things online. All things together made an opportunity for a businessperson to start an e-commerce website.
Today we are going to talk about five most successful e-commerce modules in India as a part of e-commerce week. We will discuss each module in detail, including starting your own e-commerce site, in upcoming posts.
Ticketing/Travel: Online ticket booking or travel deal was the first e-commerce which got huge popularity among users. It’s the tedious, most common, thing which people do in daily life. IRCTC is the most successful ticketing website. Other good examples are Yatra, MakeMyTrip, BookMyShow and RedBus.
Custom Cloths/T-shirts: T-shirt business is having good profit margins. The business includes custom mugs, key chain, etc. Customer get attracted to such sites because they can customize according to their choice that too at affordable cost. Pringoo and Myntra are the pioneer in the business. Inkfruit does almost similar, but they print designs when it gets high votes or demand.
Deal of the day / Discount coupons: Such sites are Indian clone of woot. Here, you get a product deal with huge discount just for 24 hours. Numbers of people buy and the company earns profit. Another type of such module is store discount coupons, where a purchaser gets the same service (food, haircut, etc.) at discounted rates because of benefits of purchasing in advanced and online. The coupon provider earns profit for bulk buying and commission per sale. SnapDeal, MyDala, AajKiItem, DealandYou are examples of such sites.
Gadgets/Books/Electronics/Consumer stores: Another type of e-commerce is B to C module where a store sells various company products directly to end user. The product might be books, mobiles, gadgets, spare parts, etc. As market of selling gets broader, due to internet, the buying price decreases and profit increases. The consumer gets better price and convenience of shopping, sitting at home. FlipKart is the one of successful e-commerce stores. Others are RS Components, RoboKit, HomeShop18, LetsBuy.
C To C platforms: This type of website connects customer with customer. A buyer lists his requirements and a seller lists his products. Both get a platform to interact. The e-commerce company takes a small service charge or commission for the deal. Ebay is the best example for the segment. Some other names are Alibaba, Makaan,99Acres, OLX, Quickr.
Next Read: 10 reasons why one should start an e-commerce business in India (Coming Soon, check back later)