Capacity : 3 Idiots

Posted By: KP On December 5, 2009 Under Other Categories


We all know importance of  marketing and we also know how Amir Khan is into it.

Amir Khan achieves his success mostly  from marketing his movie. He uses different but creative marketing fundas.

Last year, he practically cut people’s hairs in  Ghajini style hair cuts to common people to promote his Ghajini and the movie earned more than 200 crores  on box office. It was biggest hit of 2008.

Now in this December  the awaited movie, 3-idiots  is releasing. Amir has decided to do something like this to promote the movie.

capacity 3 idiots - not the actual sticker, just a creative visualization

They are going to print stickers  indicating “Capacity: 3 Idiots” on it. The stickers will be hanged on the auto rickshaws in Mumbai and other suburban. Not only Mumbai but such 10000 stickers will be hanged on auto rickshaws in Hyderabad, Chennai , Patna, Kolkata, Jaipur, Lakhnau, Indor, Banglore, Bhopal, Kanpur cities. Soon you will see such stickers around you.

3idiots

Also, the specially designed funny looking chairs dedicated to this movie  can not be ignored. I bet they are really eye catching and it will be really funny to have such seats around our multiplexes and malls.

At this time, it is too early to say whether or not this movie will be a success or rule the bollywood, but the marketing strategy sure is.



Share with Friends ( Sharing is Caring! )


Subscribe For E-mail Notification Of Article Updates

Enter your email address:

NOTICE:
DO NOT FORGET TO CLICK ON THE VERIFICATION LINK AFTER SUBSCRIBING,THE VERIFICATION MAIL WILL BE SENT TO YOU FROM "FeedBurner Email Subscriptions".
( What is this? Why I need to do this?)

Related Posts

Post a Comment

OR